Pantone has announced the color of the year for 2023. It's called Viva Magenta. It is definitely a bold color hue for sure. I can see using hints of this color in a booth, but I, myself would not be bold enough to paint a booth in this color or even an accent wall this color. Pops of color for Valentine's Day and Christmas will be fun using this color though. What do you think of this color? Will you be using it in your booth?
